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3D Effect in Photoshop
The concept of depth is easily defined through playing with light and
dark colors. Here's an easy way.
1. Gradient
Start off with a new document. Then select the Gradient Tool and select
a medium gray color as your foreground, and a dark gray color as your
background. Then select the Radial Gradient Tool from the options bar.
Make a gradient from the top left to to the bottom right like so:

2. Type
Make a New Layer. Make your type or whatever you want. It doesn't matter
what color. This is mine:

3. Gradient
Make a New Layer. Then make a selection around the layer with your type
(Ctrl+Click+Layer). Select a light gray color as your foreground color
and a medium gray color as your background color. Drag a gradient from
the top left of the type to the bottom right.

4. Shadow
Now, select the gradient layer. Hold down Ctrl+Alt and nudge the selection
left five times. The Ctrl+Alt makes it that it would make a new layer
every nudge. When you're done, it should look like this:

5. Merge Layers
Merge all the layer copies, but leave the original layer, and then drag
the merged layer below the original. Then, go to Image>Adjustments>Brightness/Contrast.
Drag the contrast bar all the way to 0. Finally, go to Image>Adjustments>Hue/Saturation
(Ctrl+U). Drag the Lightness slider up until it's a dark gray. here's
what I mean:

6. Drop Shadow
Finally, select the newly lightened layer, and under the layers palette,
go to Blending Options. Check Drop Shadow, leave the default settings,
and you're done!

Final Thoughts:
You can change the direction of light by adjusting where the gradient
starts. Try different things with this. Good luck =)
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